Digital radio brings tight targeting opportunities

Above: a nice little radio from Richter. When you turn it on, it says G’day!

My articles

Digital radio brings tight targeting and happy listeners - niche radio stations can win on digital, I write. (Also here).

Interesting piece on the decline of advertising and the rise of subscriptions. Radio (AM/FM) possibly the only mass media that can’t benefit from this.
Pandora has data on what happens if you give people too many ads. Astonishingly, they switch off. Who knew? /via Matt Deegan
Pandora: Q1 revenue 12% up year-on-year. Still loses $131m in Q1 18, almost identical to Q1 17. Um.

RAJAR’s new Midas survey (Spring 2018). Some interesting data on who you listen to radio and podcasts with - radio is less solitary for younger audiences; podcasts are almost never listened-to with anyone else.
The BBC is monetising their non-UK podcast downloads. Big news. Congratulations to Acast. Interesting fact nugget: the BBC was actively investigating this when I was there in 2007!

The full results of the Australian Infinite Dial 2018 from Edison Research - deliberately built to be comparable to the US, which gives interesting contrasts.
Where is all the radio talent hiding? asks Hit 105’s Mathew Eggleston
Data around sales executives in Southern Cross Austereo, Australia’s largest radio broadcaster
New to the world of podcasting: The Prodcast (a podcast all about radio production).

Ireland: Lazy Buggles tweet (and a lazy newspaper article) debunked. (thanks to John Myers for this, and congrats on your health news)
New Zealand: Radio Week - Is radio the immortal medium? - good interview, but I would say that.
New Zealand: [Radio’s health in New Zealand] compared to a cockroach. (http://stoppress.co.nz/sponsored-content/radio-week-cockroach-media-how-radio-scuttles-despite-odds). Bonus lazy Buggles intro.
Germany: I’m speaking at Lokalrundfunktage Nürnberg: about whether live radio is lazy radio. Looking forward to speaking! Please don’t bring rotten tomatoes.