James Cridland

Radio - New Zealand's choice for emergency info

Graph from GfK

This is Radioland, my radio newsletter.

Hello from Darwin in the Northern Territory, where I’m having a week’s family holiday.

  • Data, above, from New Zealand - where GfK asked the question “Which medium provides information about what to do during or immediately after a disaster?” Ask all of New Zealand, and the answer’s… radio (although the metro area of Auckland would turn to their mobile first, assuming it worked).

  • News from Bavaria in Germany - Radioszene reports (or in English) that FM and Digital Radio are (almost) equal for the first time in the region. 39% use FM (UKW in German); 38% use digital platforms (DAB+, online, cable, satellite); 24% use both FM and digital. There’s no doubt that radio has a multiplatform future, and this underlines it; it’s “reach” not “time spent listening”, though. Mind - it notes that a quarter of people haven’t heard of DAB+.

    • Interestingly, 1.7mn people in Bavaria listen to a radio station that isn’t on FM; and “local radio stations without FM distribution reach 284,000 listeners daily - an increase of 23 percent compared to the previous year.” (The population is 12.8mn, but I don’t know the population base for this research).

RCS

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Where I am speaking next

Supporters

Thank you to the supporters below, plus Greg Strassell, Sam Phelps, Richard Hilton, Emma Gibbs, Jocelyn Abbey and James Masterton for being regular supporters.

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I’m on Bluesky as @james.crid.land or on Mastodon as @james@bne.social - tip, use the second one.

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Radioszene: Ausgewählte Newsletter auf Deutsch

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