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	<title>Comments on: We&#039;ll be right back &#8211; after this local break</title>
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	<description>Radio futurologist and beer drinker</description>
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		<title>By: Duncan Hill</title>
		<link>http://james.cridland.net/blog/well-be-right-back-after-this-local-break/#comment-196</link>
		<dc:creator>Duncan Hill</dc:creator>
		<pubDate>Wed, 24 Dec 2008 22:03:50 +0000</pubDate>
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		<description>&quot;horrific ‘local’ ad breaks&quot; - it should be remembered that these were the perfectly normal way such small companies were able to afford to advertise back then, not just on YTV but for most regions.

That they are not being shown now, does this mean that the ITV channels are refusing to show such &quot;horrific&quot; breaks (meaning that small companies cannot advertise on TV)? Or does it mean that small companies just can&#039;t afford the same advertising time any more (meaning... same thing)?</description>
		<content:encoded><![CDATA[<p>&#8220;horrific ‘local’ ad breaks&#8221; &#8211; it should be remembered that these were the perfectly normal way such small companies were able to afford to advertise back then, not just on YTV but for most regions.</p>
<p>That they are not being shown now, does this mean that the ITV channels are refusing to show such &#8220;horrific&#8221; breaks (meaning that small companies cannot advertise on TV)? Or does it mean that small companies just can&#8217;t afford the same advertising time any more (meaning&#8230; same thing)?</p>
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