Radio – more than just a number
Posted on Thursday, April 23rd, 2009 at 8:37pm. #
Contrary to the rather rubbish-looking quote on this BBC Tech news story, I’m not a complete bloody idiot.
Apparently, I said:
It is important that the radio is every bit as engaging and interesting as the experience of listening to a pre-recorded music file
The context of this was as follows, which hopefully makes me sound less like a fool…
If you look at any new device, they’ve got a beautiful colour screen. And that beautiful colour screen is beautifully in use in almost every single application on that device. But radio looks like a poor relation if you compare the experience to, for example, listening to an MP3 file:
Radio has to hold its own in this environment. It’s not good that radio looks worse than other things on the same product. We must examine how to make the radio experience be just as good as any other experience on devices like this.
That’s why things like RadioDNS are important.
Ben
I completely understood what you meant when I saw the quote in the article and agree.