I hope Birds Eye have a sense of humour
Posted on Thursday, February 5th, 2009 at 10:27pm. #
I’ve just sent the nice people at Birds Eye this letter. I do hope they have a sense of humour. However, I hope more that they can make their user experience ever-so-slightly-better.
Dear Lovely Birds Eye People,
Your lovely “Steam Bag” frozen vegetables
I’ve just done it again.
I went to the freezer, and retrieved a bag of your lovely steam bag vegetables. You know, the ones with sweetcorn, broccoli, peas and rice. I walked over to the other side of the kitchen, stuck the bag on the plate, and bunged it inside the microwave.
And then I had to walk over to the freezer again to look for the instructions on the side of the packet to discover how long to cook them for.
I do this double-freezer-walk thing every time I enjoy your lovely steam bag frozen vegetables. Every single time. I waste at least six whole steps doing it, and maybe a whole ten seconds. In fact, if I ate your lovely steam bag vegetables twice a week for a whole year, then I’d waste 17 minutes walking back and forth to the freezer, which is enough time to listen to around four songs from the popular beat combo “The Pussycat Dolls” if I was so inclined, which I’m not.
Anyway, now I’ve enjoyed my lovely steam bag frozen vegetables with a little bit of fish, I’ve hit on an idea. Why don’t you print how long it takes to cook aforementioned lovely vegetables actually on the steam bag itself? Since it’s only numbers, this would even work in France. Assuming that you sell these steam bag frozen vegetables in France. If you don’t, obviously you needn’t worry about this bit.
So, if you could see your way towards printing the cooking duration on the bag, then I would think you’re even more lovely than I currently do, which is ‘quite lovely’.
You could send me some more as payment for this brilliant idea, though I work during the day and they’d probably thaw in the porch and potentially even make the carpet a little damp, so on second thoughts, please don’t.
If they reply, and if it’s a good reply and not a rubbish pre-printed “Thank you for your comments” reply, I’ll possibly mention it here. Possibly.
Photo: Auntie P. Used under licence.
Chris
You seriously think that the French would stoop so far as to use frozen legumes? It would have to be fresh, with soil still hanging off the roots.
But it’s a great improvement idea.
(Funny … one of the Captcha words below was “steamed” – appropriate for your microwaved vegetables)