James Cridland

James Cridland's blog

A radio futurologist writing about what happens when radio and new platforms collide

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How big is your staff list?

Posted on Monday, April 23rd, 2007 at 8:27pm. #

When I started work in commercial radio in Bradford, eighteen years ago, the news team had around six or seven people there during the day, while programming had three full-time members of staff. The presenters each did three-hour shifts; and there were two radio engineers. That was the total staffing level excepting local and national sales; and hugely generous for most local radio stations now.

I note this piece in Lost Remote, which says that a newspaper, the LA Times, is cutting 150 jobs:

70 of the job cuts will come from the newsroom, which will lower the editorial contingent from 940 to 870.

870 people within editorial? I’m amazed. I wonder what they do all day?

3 comments

Safran said at April 26th, 2007 at 1:58am

Right? What would you do with 900 editorial people? You’d start with 1,800 niche blogs for one. Can you imagine a business model today where you went to someone and said “I’ve got this great idea – we employ about a thousand people to put out a single form of news, which will be instantly obsolete and we’ll look down on anyone that suggests there is a more efficient way to do what we do!”

It’s all nuts.

R Freeman said at April 26th, 2007 at 6:52pm

When I started in radio, in New Zealand, the newsroom had a staff of two, and only one dumb terminal between them.

Yes, 870 does seem massive, but I don’t think they all work on the LA Times publication. I’ve heard some very interesting statistics about UK newspaper staffing. One large paper towards the north of the country has over a 100 editorial people, but can’t any of them to train in new multimedia production methods.

Peter Jackson said at April 27th, 2007 at 12:32pm

There’s a particularly American approach to publishing that seems relevant here. I remember once reading an article about a small-circulation art magazine in the US, run on a shoestring, that had just unearthed some Andrew Wyeth originals. One line in the US report read: “The magazine, on a barebones editorial staff of 28…” At the time, I was running two magazines with a total editorial staff of five.

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